Born in Hatillo, Puerto Rico, Joan Smalls is a standard-setter for the new generation of models. Since 2011 she has posed for an enormous number of print and television advertising campaigns. As the face of Estée Lauder she was the first Caribbean woman signed in the history of the brand. She has been awarded the title Model of the Year, and is at the top of the list on models.com in a virtual classification of successful top models. Joan Smalls maintains she was never "discovered". Instead she says she aspired to goals which she pursued and eventually achieved, beginning with the local contests in Puerto Rico and doing the rounds of many agencies in New York and Los Angeles to which she submitted her portfolio. But the successes came: the creative director at Givenchy, Riccardo Tisci, wanted her to work exclusively for their Haute Couture, and Mario Testino photographed her for Vogue. Innumerable photo features and treading the runways for the bestknown brands followed.
Anna Ewers was born and raised in Freiburg, Germany. At the age of 19 she was discovered by a talent scout and immediately moved to New York. She was an instant success. She has been photographed by such iconic artists as Steven Meisel, Steven Klein, Mert Alas & Marcus Piggott, Glen Luchford, Karim Sadli, Craig McDean, Patrick Demarchelier, Willy Vanderperre, and Mikael Jansson. She has appeared on the covers of Vogue Italia, W Magazine, Vogue Paris, iD, and Vogue. Also in great demand among the most famous designers, Anna has fronted publicity campaigns for Prada, Alexander Wang, Versace and Balenciaga. She has modelled for Miu Miu, Ralph Lauren, Calvin Klein, Chanel, Dior, Valentino, Versace, Jil Sander, Balmain, Prada, Isabel Marant, Alexander Wang, Marc Jacobs, Anna Sui, Donna Karan and Proenza Schouler! Steven Meisel photographed Anna for the September 2014 cover of Vogue Italia, as well as for Prada's spring 2014 and Prada Resort 2014 campaigns.
Sasha Luss was born in Russia. At sixteen she modelled for the first time for Alena Akhmadullina during Moscow Fashion Week spring/summer 2008. In Europe and New York she modelled for designers including DKNY and Antonio Marras. After returning to Russia to complete her studies, in 2011 she caught the eye of Karl Lagerfeld, who was so struck by her that he decided to rely on her ethereal looks for his 2013 season. The following year she was contacted by Dior to model exclusively for the French brand in the 2013 spring/summer campaign. She has worked for some of the most prestigious brands in the world, including Prada, Valentino, Calvin Klein, Louis Vuitton and Givenchy. Sasha has been selected by models.com as one of the best emerging models. She has been chosen for the advertising campaigns of Carolina Herrera, Max Mara, Valentino and Tommy Hilfiger. In 2013 she received the Model of the Year award from Glamour Russia.
Gigi Hadid was discovered by Paul Marciano when she was ten years old. She appeared in several advertising campaigns for Guess and Guess Kids before becoming the official face of the brand in 2012. Born in Los Angeles, Gigi is a mixture of traits, with long blonde hair and blue-green eyes revealing her Palestinian heritage. She is the daughter of Dutch model Yolanda Foster and stepdaughter of Canadian musician and record producer David Foster. In the space of a few years Gigi has had great success thanks to photographers Steven Meisel, Mario Sorrenti, Craig McDean, Sebastian Faena, and Ellen Von Unwerth. She divides her time between New York and Los Angeles.
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